Should you pay for referrals?

Wiesendanger, Betsy
May 1997
Executive Female (0199-2880);May/June97, Vol. 20 Issue 3, p30
Trade Publication
Dicusses the paying of referrals in starting a business. Comment of Bonnie Wallsh, president of Bonnie Wallsh and Associates Limited on the issue of the payment of referrals; How Wallsh snares referrals; How Wallsh deals with referrals that express interest to be paid; Some of the tokens of appreciation sent by Wallsh to her referrals.


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