The Effects of Facilitators on the Performance of Brainstorming Groups

Oxley, Nicole L.; Dzindolet, Mary T.; Paulus, Paul B.
December 1996
Journal of Social Behavior & Personality;Dec96, Vol. 11 Issue 4, p633
Academic Journal
Brainstorming is a technique Osborn (1957) developed to help groups generate ideas. However, face-to-face interactive brainstorming groups generate fewer ideas and ideas of lesser quality than the combined products of individuals who brainstorm alone (cf., Mullen, Johnson, & Salas, 1991), Osborn (1957) and Van Gundy (1988) have suggested the use of facilitators to improve group performance, and Offner, Kramer, and Winter (1996) have found some support for this idea. The purpose of this study was to compare the performance of 200 undergraduate students who brainstormed alone, in groups without a facilitator, or in groups led by a highly trained, trained, or untrained facilitator. Results indicated that Highly Trained Facilitator Group members generated as many ideas as Nominal Group members and more ideas than other interactive group members, F (4,43) = 10.53, p < .01. During the last five minutes of the session. Highly Trained Facilitator Group members outperformed even Nominal Group Members, F (12,129) = 5.77, p lt; .01 for the interaction. Implications for future research are discussed.


Related Articles

  • INTERPERSONAL PERCEPTION AND GROUP BRAINSTORMING PERFORMANCE. Jablin, Fredric M.; Sorenson, Ritch L.; Seibold, David R. // Communication Quarterly;Fall1978, Vol. 26 Issue 4, p36 

    This research examines the differences and relationships which exist among perceptions of status, satisfaction, ideation, and communication for brainstorming group members who are either high or low apprehensive communicators. Results indicate that high and low apprehensives do not differ in...

  • Follow-Up and Extension of the Interdisciplinary Costs and Benefits of Enlarged Jobs. Campion, Michael A.; McClelland, Carol L. // Journal of Applied Psychology;Jun93, Vol. 78 Issue 3, p339 

    This study provided a 2-year follow-up, including pretest-posttest and posttest-only quasi experiments, of M.A. Campion and C.L. McClelland's (1991) interdisciplinary evaluation of costs and benefits of a job enlargement intervention. Data were collected on 445 clerical employees and 70 managers...

  • Computer Brainstorms: More Heads Are Better Than One. Dennis, Alan R.; Valacich, Joseph S. // Journal of Applied Psychology;Aug93, Vol. 78 Issue 4, p531 

    Research has Consistently found nominal group brainstorming (in which members work separately without communicating) to be superior to brainstorming in which group members interact verbally This article presents the results of an experiment that found the reverse to be true for computer-mediated...

  • To Study Reflection of Student Teacher on Brainstorming.  // Review of Research;Aug2013, Vol. 2 Issue 11, preceding p2 

    Brainstorming is creative group work in which group members produce a large number of ideas quickly for subsequent evaluation. It is a strategy to generate ideas. The prime aim of Brainstorming is to stimulate thinking of the student and bring out a great range of ideas. Students are motivated...

  • last word: brainstorming.  // Corporate Meetings & Incentives;May2007, Vol. 26 Issue 5, p64 

    The article offers tips concerning on brainstorming. The author said that the brainstorming process looks like participants offer ideas in a free-flowing manner without commentary on the quality of the thoughts. Determine a goal in terms of the number of ideas to come up with, and the amount of...

  • Idea Generation and the Quality of the Best Idea. Girotra, Karan; Terwiesch, Christian; Ulrich, Karl T. // INSEAD Working Papers Collection;2009, Issue 32, preceding p1 

    In a wide variety of organizational settings, teams generate a number of possible solutions to a problem, and then select a few for further investigation. We examine the effectiveness of two creative problem solving processes for such tasks--one, where the group works together as a team (the...

  • Identifying Quality, Novel, and Creative Ideas: Constructs and Scales for Idea Evaluation. Dean, Douglas L.; Hender, Jillian M.; Rodgers, Thomas L.; Santanen, Eric L. // Journal of the Association for Information Systems;Oct2006, Vol. 7 Issue 10, p646 

    Researchers and practitioners have an abiding interest in improving tools and methods to support idea generation. In studies that go beyond merely enumerating ideas, researchers typically select one or more of the following three constructs, which are often operationalized as the dependent...

  • Brainstorming. Linkner, Josh // Sales & Service Excellence Essentials;Feb2011, Vol. 11 Issue 2, p15 

    The article offers several rules to help build a framework for imagination and creativity during brainstorming session. It states that the whole team must be hold responsible for enforcing the rules and holding everyone else accountable. It cites the first rule which is thou shalt not judge,...

  • Employ Team Brainstorming To Boost Customer Satisfaction.  // Customers First;2014, Vol. 19 Issue 2, p2 

    The article offers tips on employing team brainstorming to obtain customer satisfaction. It informs that the whole team should be broken into smaller groups of no more than five to seven people and the whole process should be treated like a contest to get different ideas. It also mentions that...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics