Looking for customers? Pick on someone your own size

Useem, Jerry
March 1997
Inc.;Mar97, Vol. 19 Issue 3, p22
Discusses how companies find sizable and reliable customers. Percentage of the fastest growing companies in the United States that sell to `Fortune' 1,000 companies; The uncertainty for companies about linking with large companies; Comments from Maria Elena Ibanez, chief executive of International High-Tech and Richard Gordon, chief executive of R.J. Gordon & Co.; Customer loyalty for small firms.


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