TITLE

Interactivity at the right price

AUTHOR(S)
McCarthy, Shira
PUB. DATE
September 1996
SOURCE
Telephony;9/23/96, Vol. 231 Issue 13, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on software manufacturer ACTV's interactive technology that enables individualized content to be delivered over any type of video network using analog set-top boxes. Interactive services provided to ACTV's customers; ACTV's partnership with the David Sarnoff Research Center to incorporate ACTV technology into digital set-top boxes without increasing costs.
ACCESSION #
9702205095

 

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