TITLE

Penney's, Macy's take top 2 spots

AUTHOR(S)
Schneiderman, Ira P.
PUB. DATE
November 1996
SOURCE
WWD: Women's Wear Daily;11/25/1996, Vol. 172 Issue 100, The Best Stores p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the favorite places to shop for women's apparel in the United States according to a national consumer study commissioned by the `Women's Wear Daily' periodical. Exhibition of less store loyalty; Consumer store preferences on regional basis.
ACCESSION #
9702102278

 

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