TITLE

How does weather affect consumer behavior? Let me count the ways

AUTHOR(S)
Niemira, Michael P.
PUB. DATE
February 1997
SOURCE
Chain Store Age;Feb97, Vol. 73 Issue 2, p19
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Explains how weather affects consumer behavior and spending. Purchase timing thesis; Permanent impact thesis; Weather/consumption cycle thesis.
ACCESSION #
9702092131

 

Related Articles

  • The Effects of Weather on Retail Sales. Starr-McCluer, Martha // Working Papers -- U.S. Federal Reserve Board's Finance & Economi;2000, p1 

    Monthly variations in consumer spending are frequently accredited to the weather. In this paper, the author presents a model in which weather influences the productivity of time in non-market activities such as recreation and shopping. Some time and budget constraints may also create...

  • WARM, DRY DAYS BENEFIT OUTDOOR LIVING SALES.  // Casual Living;Jul2011, Vol. 51 Issue 7, p80 

    The article discusses how the weather affects outdoor living sales in the U.S. It notes the extreme weather conditions in the U.S. in 2010, with the 17th warmest temperatures recorded in July, and the sixth wettest conditions overall, in 116 years. Although warm weather is deemed favorable for...

  • Weather watch. Bainbridge, James // New Media Age;7/27/2006, p21 

    The article discusses the influence of weather on people's Internet use and its impact on online retailers and advertisers. Digital media has advantages over other advertising channels in terms of its ability to react rapidly to changes in the weather. The data-gathering capabilities of the...

  • Soft Finish to Holiday Season. Hogsett, Don // Home Textiles Today;1/8/2007, Vol. 28 Issue 1, p51 

    The article discusses the sales of various home products during the Christmas season in United States. Although home merchandise categories including home fashions and furniture reported increase in sales, most of the stores recorded weak sales. The article cites warm weather and the change in...

  • Climate control. J. P. P. // Entrepreneur;Oct2012, Vol. 40 Issue 10, p52 

    The article discusses the website Weather Underground's Business Center, an online tool which allows businesses to study the effects of temperature, dew point, and rainfall on consumer behavior. John Celenza, the lead developer for Weather Underground, argues that the tool allows business owners...

  • Cold Weather and Movies: Box-Office Slumps Not So Easily Explained by Cold. Rothman, Lily // Time.com;1/8/2014, p1 

    The article mentions the box office receipts of motion pictures such as "Frozen" during December 2013 and January 2014, discusses the alleged impact of cold weather on motion picture ticket sales in years such as 1994 and 1985, and suggests that weather has a greater impact on the use of video...

  • Keep the home fires burning. Ranson, Kelly // Travel Weekly (UK);5/11/2007, p50 

    This article reports that travel agents have been urged to grab a bigger share of the growing British holiday market in 2008. Because of the good weather Great Britain has experienced recently, Enjoy England partnerships executive Stuart Heath said more people are choosing to holiday at home and...

  • 26. MISCELLANEOUS. Breyer, Ralph F. // Journal of Marketing;Apr1948, Vol. 12 Issue 4, p527 

    The article presents a section of abstracts related to marketing, including "Culturological vs. Psychological Interpretations of Human Behavior," by Leslie A. White, "Climate: The Mysterious "X" In Your Regional Sales Potential?," by Joseph H. White, and "Some Varieties of Consumer Behavior...

  • Boom-Markt: Luxus per Klick. Spieler, Sabine // Textilwirtschaft;5/16/2013, Issue 20, p32 

    The article discusses the increasing sales of luxury products in the internet in Germany during the first quarter of the business year 2013. Other topics mentioned in this article include e-commerce, the sale performance of the international clothing industry, and the influence of the weather on...

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sign out of this library

Other Topics