Nothing but the best--at any price

Slaton, James
August 1996
New Orleans CityBusiness (1994 to 2008);8/19/96, Vol. 17 Issue 6, p6
Focuses on the popularity of high-end smoking and drinking vices despite their dangers and costs. Tendency for people to be consuming less of things and more of quality; Attributing to the vices' fashionability; Results of `Malt Advocate' readership survey revealing the average reader is 38 years old and with an average income of $70,000; Resurgence of patronage due to cross-over interests.


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