P&G to sell mass scents to Renaissance

October 1996
WWD: Women's Wear Daily;10/31/1996, Vol. 172 Issue 84, p2
Trade Publication
Focuses on Renaissance Cosmetics Inc.'s October 30, 1996 announcement of the agreement of its Dana Perfumes Corp. division to purchase Procter & Gamble's mass fragrance brands for $41.5 million.


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