TITLE

Sasson's new group dynamics

AUTHOR(S)
Ozzard, Janet
PUB. DATE
October 1996
SOURCE
WWD: Women's Wear Daily;10/3/1996, Vol. 172 Issue 65, Denim Network p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Sasson Licensing Corp.'s strategies to boost its profile in the women's denim jeans market. Emphasis on design rather than on merchandise; Product launches; Comments by chief executive officer Linda Elton.
ACCESSION #
9701122110

 

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