Corporate Values Stimulus for the Bottom Line

Devero, Amie
May 2003
Financial Executive;May2003, Vol. 19 Issue 3, p20
Academic Journal
The role of corporate values in fulfilling the financial goals of a company is discussed. There are several factors behind values-based corporate management. Benefits of a values-based approach to financial management has been given. There are considerations in building a values-based organization. Bad publicity affects monthly sales of corporations. Many companies claim to have corporate values, but fail to adequately communicate or promote them. Also discussed are how these values have an impact on the corporation's profitability. INSET: Steps to Build a Values-Based Organization.


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