TITLE

Walpole Group promoted British luxury goods

AUTHOR(S)
Fallon, James
PUB. DATE
September 1996
SOURCE
WWD: Women's Wear Daily;9/24/1996, Vol. 172 Issue 58, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the efforts of the Walpole Committee of reviving the image of British luxury goods in the United States market. Series of events lined-up; Walpole Committee members.
ACCESSION #
9612112842

 

Related Articles

  • Mining luxury means decoding value. Bissell, John // Brandweek;3/7/94, Vol. 35 Issue 10, p16 

    Opinion. Discusses the increased maket share and profits gained by luxury goods. Understanding of the dynamics of the luxury marketplace; Purchase by investment-minded consumers; Multi-dimensional customer concept of value.

  • Luxury's tide turns. Underwood, Elaine // Brandweek;3/7/94, Vol. 35 Issue 10, p18 

    Reports on the return of the trend in the purchase of luxury goods. Indulgence by affluent consumers; Products and advertising campaigns from marketers; Growth of affluent households.

  • Stealth wealth. Sparks, Debra // FW;3/28/95, Vol. 164 Issue 8, p26 

    Reports on the recovery of the luxury products and services market in the United States. Increase in sales and prices of upscale products; Luxury spending as a mirror of society's spendings; Recovery of consumer confidence; Factors affecting the market's recovery.

  • Letter from the Editor. Miller, Paula M. // China Business Review;Nov/Dec2010, Vol. 37 Issue 6, p5 

    The article discusses various reports published within the issue including the examination of the Chinese government's plans for central and western China development, the foreign consumer goods companies' adaptation of their marketing, sales and distribution plans, and markets for luxury goods.

  • Adding social oomph to luxury brands. Fallon, Bill // Fairfield County Business Journal;10/21/2013, Vol. 49 Issue 42, p9 

    The article offers information on the meeting of Luxury Marketing Council, Connecticut-Hudson Valley Chapter held at the Bruce Museum in Greenwich, Connecticut in October 2013 on cross-generational marketing, Internet marketing strategies and other related issues.

  • The Business of Luxury.  // BizEd;Mar/Apr2015, Vol. 14 Issue 2, p60 

    The article discusses the Design and Marketing of Luxury Goods interdisciplinary program offered by Parsons The New School for Design and Columbia Business School in partnership with the Luxury Education Foundation (LEF) to bring the students and the senior executives together in the luxury sector.

  • The mass marketing of luxury. Nueno, Jose Luis; Quelch, John A. // Business Horizons;Nov/Dec98, Vol. 41 Issue 6, p61 

    Discusses the mass marketing of luxury brands. Factors which contributed to the increased demand for luxury brands; Characteristics of traditional luxury brands; Four keys to managing luxury brands successfully; Three retail strategies evident among luxury brand owners.

  • who's in store?  // Sarasota Magazine;May2009, Vol. 31 Issue 8, p26 

    The article features the Knickers, an online cyber store formerly known as the old Lotus in Sarasota, Florida. It notes that the store provides for the fashion void of locals. Wendy Getchell, store founder, stresses that it wanted to reveal that luxury is not about price, it is finding things...

  • Signs of life tor luxury retail. Soule, Alexander // Westchester County Business Journal;2/15/2010, Vol. 49 Issue 7, p24 

    The article predicts the increased sale of the luxury goods offered by Starwood Hotels & Resorts Worldwide Inc.

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics