Sports authority heads downtown with new, compact urban format

Tosh, Mark
September 1996
WWD: Women's Wear Daily;9/12/1996, Vol. 172 Issue 51, p2
Trade Publication
Focuses on Sports Authority's Sports Authority Limited superstore format that will be tested at two Manhattan sites in New York City. Average size of new units; Plans to devote 85 percent of the selling area to apparel and footwear; Predicted increase in business due to the new format.


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