Ford leads the way in telling customer that car is a

Harris, Donna Lawrence
October 1996
Automotive News;10/14/1996, Vol. 71 Issue 5682, p17
Trade Publication
Reports that Ford Motor Company boosted its policy on lemon law disclosures by attaching a warning label to vehicles, in an effort to inform customers that the company reacquired the vehicles because they did not conform to the manufacturer's warranty. Claims that the disclosures were applied to vehicles repurchased under state lemon laws; Success of the disclosure system. INSET: Consumer flag..


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