TITLE

Focus: Franchise

PUB. DATE
October 1996
SOURCE
Nation's Restaurant News;10/28/96, Vol. 30 Issue 42, p31
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the opportunities presented by multi-concept franchisees to foodservice franchisors. Acceptance of mom-and-pop franchise operators; Means for franchisors to gain a stronghold within appealing territories because of franchisees' intimate knowledge of those markets; Economies of scale in purchasing; Franchisees' expertise in issues like site selection; Efficient use of space and labor.
ACCESSION #
9611121004

 

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