TITLE

Alive and kicking

PUB. DATE
October 1996
SOURCE
Progressive Grocer;Oct96, Vol. 75 Issue 10, p14
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports that a survey by NCH Promotional Services has found that coupons are still an important part of consumer shopping behavior. Percentage of shoppers who use coupons to plan shopping lists; Percentage of shoppers who use coupons to choose between accepted brands.
ACCESSION #
9611081282

 

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