QVC to join with Rogers in Canada

September 1996
WWD: Women's Wear Daily;9/3/1996, Vol. 172 Issue 44, p2
Trade Publication
Reports on US-based QVC Inc.'s strategic alliance with Rogers Communications Inc. for television shopping operations in Canada. Launching of a TV shopping service in the United Kingdom called QVC-The Shopping Channel; Formation of a new entity, QVC Co. which will license the QVC trademarks for home shopping operations; Interest in the German market.


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