Analysts predicting a bang-up 2nd half for apparel at retail

Brady, Jennifer L.
September 1996
WWD: Women's Wear Daily;9/16/1996, Vol. 172 Issue 53, p1
Trade Publication
Reports on Wall Street analysts' prediction on increased consumer demand in the retail trade due to improved earnings and sales. Performances in the women's store category; Importance of advertising and marketing increasing consumer interest; Inventory position as indication of sale's stability.


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