TITLE

'Toon triumph

AUTHOR(S)
Chappell, Lindsay
PUB. DATE
October 1996
SOURCE
Automotive News;10/7/1996, Vol. 71 Issue 5681, p14I
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents information on the success of Saab Car USA Incorporated's animation advertising campaigns in 1995. Statistics on Saab's automobile sales until October 1996; Perceptions of the animated advertising campaigns; Comments from David Krysiek, Saab's Marketing Director. INSET: Ad agencies handling vehicle brands..
ACCESSION #
9610310407

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics