TITLE

Makers look for more ways to boost product sharing

AUTHOR(S)
Rechtin, Mark
PUB. DATE
October 1996
SOURCE
Automotive News;10/7/1996, Vol. 71 Issue 5681, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the Ford, and Mazda Motor companies' efforts, to create a cost-efficient, shared product that appeals to their customers. Information on the Mazda Protege and the Ford Contour; Request by Ford for Mazda to discontinue its MPV minivan; Comments from George McCabe, senior vice president and general manager of Mazda Motor of America. INSET: Breaking stride..
ACCESSION #
9610310320

 

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