TITLE

BMW boosts its ad control

AUTHOR(S)
Henry, Jim
PUB. DATE
September 1996
SOURCE
Automotive News;9/30/1996, Vol. 71 Issue 5680, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
States that more money will be spent by BMW of North America Incorporated, on local advertising, and greater control over what has been a dealer function will also be commanded by the company. Number of market areas BMW will have by January 1, 1997; Other plans of BMW.
ACCESSION #
9610150010

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics