Honda will seek ideas to increase satisfaction

Rechtin, Mark
September 1996
Automotive News;9/23/1996, Vol. 71 Issue 5679, p6
Trade Publication
Reports on Honda Motor Co.'s plans to improve its customer satisfaction ratings. Partnership with automobile dealers; Key features of Honda's customer service program.


Related Articles

  • Targeting the top. Charman, Andrew // Motor Trader;May2013, Issue 5338, p48 

    The article reports on how the aftersales performance of Honda Motor Co., Ltd.'s dealer network can be the best in the market according to customer and aftersales executive Leon Brannan. Brannan said there is a current need for overhead absorption. A study by Honda shows that dealers who achieve...

  • BUT WAIT, THERE'S MORE ….  // AutoWeek;6/25/2007, Vol. 57 Issue 26, p72 

    The article provides update related to the automobile industry in the U.S. Honda Motor Co. Ltd. had misprinted its customer service number in owner's manuals which resulted in caller reaching a phone-sex hot line. Left Lane Drivers of America is fighting back against the Anti-Destination League....

  • Reader frustrated by Type R brake row. Finnerty, Joe // Auto Express;4/16/2014, Issue 1315, p27 

    The article focuses on a reader being dissatisfied by customer service offered by Honda Motor Co. Ltd.

  • Verdict.  // Marketing (00253650);4/2/2008, p68 

    The article offers information on the verdict of the survey conducted by "Marketing" on the customer service at the contact center of Honda Motor Co. Ltd.

  • Looking Ahead. Peter, John // Automotive Industries;Nov2003, Vol. 183 Issue 11, p29 

    Predicts the market performance of the automobile industry for 2004. Growth of incentives in the industry; Factors that will contribute to an increase in vehicle content; Delivery of customer satisfaction by Japanese companies, including Honda Motor Co. and Toyota Motor Corp.

  • Comfy Communicating. Finlay, Steve // Ward's Dealer Business;May2004, Vol. 38 Issue 5, p17 

    Features the new Lundgren Honda service center lounge in Auburn, Massachusetts. Derivation of the interior design from an upscale airport lounge; Information displayed on big screens with contents that provide entertainment and promotes dealership; Significance of the initiative on the sales...

  • Edging toward a plan.  // AutoWeek;5/20/2002, Vol. 52 Issue 21, p62 

    Focuses on the CART engine program of Honda Motor Co. Preparations for the Indy Racing League (IRL) and CART in 2004; Commitment for the IRL engine program; Application of the dual brand strategy for the league.

  • Honda: More Product Possible In Alabama.  // Ward's Auto World;Jul2000, Vol. 36 Issue 7, p37 

    No abstract available.

  • Honda joins the boys from Brazil.  // Automotive Industries;Jan1997, Vol. 177 Issue 1, p13 

    Focuses on Honda Motor Co.'s plan to build a new automobile plant in Brazil early in 1998. Integration of the plant into its Western Hemisphere operations; Technical and manufacturing support from Honda of America.


Other Topics