TITLE

Strug's endorsements

PUB. DATE
August 1996
SOURCE
WWD: Women's Wear Daily;8/8/1996, Vol. 172 Issue 27, p21
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on sports marketing agency Integrated Sports International's (ISI) agreement with agent-adviser Leigh Steinberg to assist him with marketing Olympic gymnast Kerri Strug's name on a broad list of products. Other athletes for whom ISI handles marketing responsibilities.
ACCESSION #
9609182196

 

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