TITLE

GM boosts training for value pricing

AUTHOR(S)
Chappell, Lindsay
PUB. DATE
September 1996
SOURCE
Automotive News;9/2/1996, Vol. 71 Issue 5676, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on General Motors (GM) Corp.'s dealer training efforts for its value-pricing program in the United States. Key features of the program; Focus of training.
ACCESSION #
9609162217

 

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