TITLE

Research and development--benefits and risks

AUTHOR(S)
Halmos, Al
PUB. DATE
September 1995
SOURCE
Businessdate;Sep95, Vol. 3 Issue 4, p5
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Discusses the pros and cons of research and development to Australian companies. Objectives of market, consumer and technical research; Determination of consumer expectation; Attempts to reduce costs; Need to check the distribution system, warehou sing and storage for the product; Cost of research.
ACCESSION #
9601071416

Tags: RESEARCH -- Australia

 

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