TITLE

On the Same Page

AUTHOR(S)
Chordas, Lori
PUB. DATE
May 2014
SOURCE
Best's Review;May2014, Vol. 115 Issue 1, p48
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the co-browsing efforts of insurance firms, which according to LiveLOOK marketing director Michelle Brusyo allows providers to let their customers be at the center of operations and be more engaged in the resolution process. Topics discussed include the benefits offered by co-browsing as customers deal with the changes brought by the Affordable Care Act (ACA), the success seen by companies that embraced co-browsing and the financial benefits offered by the technology.
ACCESSION #
95869299

 

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