Aronica new publisher of Avon, Greenstein becomes president

Milliot, Jim
August 1995
Publishers Weekly;8/7/1995, Vol. 242 Issue 32, p298
Trade Publication
Reports on the new management team at Avon Books, which will oversee the launch of a hardcover line slated for a fall 1996 debut. Lou Aronica's appointment as senior vice president (VP) and publisher of the company; Michael Greenstein's promotion to company president; Career backgrounds; Topics to be covered in the hardcover line; Possible addition of some personnel to help with the hardcover launch.


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