TITLE

Western looking to Moore to help restore profitability

AUTHOR(S)
Milliot, Jim
PUB. DATE
May 1995
SOURCE
Publishers Weekly;5/29/1995, Vol. 242 Issue 22, p34
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the expectations for Western Publishing Co. to restore its profitability with the appointment company president and CEO John Moore. Company losses for fiscal year ended January 28, 1995; Brand in the consumer marketplace; Finding ways to exploit market content.
ACCESSION #
9506201592

 

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