TITLE

New company, TV books, will concentrate on tie-ins

AUTHOR(S)
Baker, John F.
PUB. DATE
May 1995
SOURCE
Publishers Weekly;5/29/1995, Vol. 242 Issue 22, p29
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the launching of TV Books Inc., a company devoted to the promotion and reading of books through television by publishing books marketed as companion volumes to television programs. Comments from TV Books Inc. president Peter Kaufman; Four kinds of books; Development of projects in tandem with publishers of CD-rom titles.
ACCESSION #
9506201578

 

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