New company, TV books, will concentrate on tie-ins

Baker, John F.
May 1995
Publishers Weekly;5/29/1995, Vol. 242 Issue 22, p29
Trade Publication
Reports on the launching of TV Books Inc., a company devoted to the promotion and reading of books through television by publishing books marketed as companion volumes to television programs. Comments from TV Books Inc. president Peter Kaufman; Four kinds of books; Development of projects in tandem with publishers of CD-rom titles.


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