Rabanne clicks on to cyberspace odyssey

Larson, Soren
April 1995
WWD: Women's Wear Daily;4/21/1995, Vol. 169 Issue 77, p4
Trade Publication
Reports on Compar's plans to launch the Paco Rabanne XS Pour Elle fragrance in cyberspace. Sale of fragrance via an interactive shopping service on the Internet called CyberShop; Rabanne's plans to participate in the interactive aspects of the Internet; Availability of Pour Elle's European television advertising for Internet surfers to download.


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