Where The Wild Things Go Viral

March 2014
GQ: Gentlemen's Quarterly;Mar2014, Vol. 84 Issue 3, p182
The article focuses on the beastmasters, employees at social news and entertainment website BuzzFeed whose work is to determine which animal video clips are cuter. Chelsea Marshall won the job in May 2013, when the position was still called associate animals editor. Other beastmasters at BuzzFeed include Jack Shepherd and Sami Main. Information on their job responsibilities is presented.


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