TITLE

Wells Fargo Embracing New Era With 'Mobile First' Attitude

AUTHOR(S)
O'Daniel, Adam
PUB. DATE
February 2014
SOURCE
Banking Strategies Daily;2/21/2014, p3
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports that Wells Fargo & Co. is taking a mobile first attitude and notes that the key to the bank's long-term success is reaching out to a new generation of customers with mobile banking technology.
ACCESSION #
94735031

 

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