Lane promoting recliners at NASCAR races

Thomas, Larry
April 2003
Furniture/Today;4/1/2003, Vol. 27 Issue 30, p27
Trade Publication
Reports on Lane Home Furnishings' sponsorship pact with Speedway Motorsports Inc. to promote its recliners during Winston Cup races of the National Association of Stock Car Auto Racing (NASCAR). Sale of the souvenir programs of the furniture maker at NASCAR events; Number of recliners to be given away in drawings held before each NASCAR event.


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