TITLE

RETAIL COMPANIES FORGE ALLIANCE

PUB. DATE
April 2003
SOURCE
Mix;Apr2003, Vol. 27 Issue 5, p20
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on the strategic alliance of Best Buy, Hastings Entertainment, Tower Records, Trans World Entertainment, Virgin Entertainment and Wherehouse Music in Los Angeles, California. Efforts in retailer-driven digital music consortium; Delivery of digital music products and services; Creation of co-branded offerings.
ACCESSION #
9431176

 

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