Ruscin heads CBS/Fox

Lichtman, Irv
December 1994
Billboard;12/3/94, Vol. 106 Issue 49, p116
Trade Publication
Reports on John Ruscin's resignation from Ticketmaster to become president/CEO of CBS/Fox Video.


Related Articles

  • CBS/Fox Video offers Mr. Rogers episodes.  // Playthings;Feb95, Vol. 93 Issue 2, p172 

    Reports that CBS/Fox Video has released video tapes featuring the fictitious character Mister Rogers. Product features; Pricing and availability.

  • Stanley Cup video gets ESPN, Fox TV ad support.  // Brandweek;6/26/95, Vol. 36 Issue 26, p9 

    Reports on CBS/Fox Video's release of `The Official 1995 NHL Stanley Cup Championship Video.' National television advertisements on ESPN and Fox during the Stanley Cup Finals.

  • CBS/Fox promo couples classic films, holidays. Olson, Catherine Apple // Billboard;3/8/97, Vol. 109 Issue 10, p54 

    Discusses how CBS/Fox Video intends to capitalize on holidays that are traditionally quieter for video retail. The release of three classic romances for Valentine's Day; Plans for Father's day.

  • CBS/Fox Video pushing new dream team of NBA titles. Olson, Catherine Apple // Billboard;3/30/96, Vol. 108 Issue 13, p127 

    Reports on CBS/Fox Video's launching of a $2 million advertising campaign aimed at generating awareness of its NBA Video line. Release of new titles featuring Chicago Bulls star Michael Jordan and the Detroit Pistons' Grant Hill on May 7, 1996; Standardized pricing; Details of new packaging...

  • Hollywood's the star.  // Billboard;3/4/95, Vol. 107 Issue 9, p69 

    Reports on CBS/Fox Video's release of a cassette edition of the PBS series `American Cinema.'

  • Sports vid after-market. Stanley, T.L. // Brandweek;5/22/95, Vol. 36 Issue 21, p20 

    Reports on the marketing efforts by CBS/Fox Video for the National Hockey League's (NHL) playoffs. Reputation of CBS/Fox in the successful marketing of sport events; Partnerships formed with distributors and packaged goods companies; Remarks from CBS officials.

  • Dream team.  // Billboard;8/10/96, Vol. 108 Issue 32, p57 

    Presents a photograph of some CBS/Fox and NBA Entertainment executives taken during the launch of a video sales strategy through a collaboration between the companies.

  • NBA super slams. Fitzpatrick, Eileen // Billboard;11/5/94, Vol. 106 Issue 45, p100 

    Reports on CBS/Fox Video's plan to release new National Basketball Association videotapes called `NBA Super Slams 2' and `NBA Below the Rim.'

  • LETTERS. Scamardo, Sal; Pickard, Mindy; Kaminer, Michael // Advocate;6/15/93, Issue 631, p10 

    Comments on an article regarding the homophobic marketing decision made by the CBS/Fox Video company regarding the video tape 'The Lost Language of Cranes.'


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics