TITLE

NHL lockout threatens $74M ad revenue chill

AUTHOR(S)
Ingrassia, Joanne
PUB. DATE
October 1994
SOURCE
Advertising Age;10/17/1994, Vol. 65 Issue 44, p37
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Predicts losses of Canadian television in advertising revenue if the National Hockey League scrubs the season. Stations expected to be affected by an abbreviated hockey season; Short-term plans of CBC; Replacement programming of The Sports Network.
ACCESSION #
9410310914

 

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