Accreditation: Symbol of professionalism
- Hold The Elevator. // Public Relations Tactics;Apr2001, Vol. 8 Issue 4, p20
Discusses ways on how public relations officers can stay valuable to businesses. Giving importance to the value of public relations functions; Needs for changes in work habits.
- We Are Advocates! McLaughlin, Joseph P. // Public Relations Quarterly;Summer72, Vol. 17 Issue 1, p5
Proposes that public relations practitioners in the United States, whether counselors or on staff, should look upon themselves as advocates. Ingredients that go into professionalism; Case in Philadelphia, Pennsylvania, involving a counselor who represented a client of alleged dubious repute;...
- The best public-relations advice you will ever get. Dwyer, Kathy // Business Journal (Central New York);10/12/2007, Vol. 21 Issue 41, p11
The author reflects on the list of best public-relations advice in the U.S. One advice she got is being aware of current events and trends. To become well read and informed is another suggestion. Moreover, it is important for public-relations officers to be accountable. It states that reputation...
- Quick strike: Influencing the news cycle in real time. Zuk, Ryan // Public Relations Tactics;Nov2010, Vol. 17 Issue 11, p7
The article offers information on the adoption of a "first responder" mindset by public relations (PR) professionals to monitor direct and tangential markets for ways to influence news cycles in real time.
- DIARY. // Community Care;6/16/2005, Issue 1577, p25
Presents an article on work routine as a public information officer for a local authority in Great Britain.
- Lack of training still an issue for people looking to get
ahead. Peirson-Smith, Anne // Media: Asia's Media & Marketing Newspaper;5/21/2004, p19
Despite ad hoc professional accreditation available in public relations (PR) through professional associations such as the PRSA and IABC, or university-level continuing education courses offered in specific PR skills, the PR industry lacks professional standards globally. This is symptomatic of...
- Five reasons to co-locate with a PR firm. Bachman, Lisa // ColoradoBiz;Oct2006, Vol. 33 Issue 10, p16
The author reflects on the significance of co-location in a public relations (PR) firm. She stated that such working arrangement aids PR professionals to understand better the client's business from the inside and outside, which in return aids the team to do smart and strategic decisions about...
- Viewpoint: International Public Relations--Social Science Research Center Is Making Progress. Leffingwell, Roy J. // Public Relations Quarterly;Fall78, Vol. 23 Issue 3, p27
This article focuses on the importance of social sciences to the practice of public relations. A few public relations consultants teamed with Dr. Rensis Likert and other behavioral scientists in forming International Public Relations-Social Science Research Center. The objective of the...
- PR Superstars: What Six-Figure Earners Do That Others Don't. Haas, Thomas A. // Public Relations Quarterly;Spring90, Vol. 35 Issue 1, p27
The article presents information about public relations (PR) people or the PR superstars. There's a new breed of PR people emerging. They earn over $100,000 a year. The PR superstars are happy. They don't drink much, they look young for their age, and one thing is common to all of them: they...