Museum hikes attendance with better marketing

Parent, Tawn
July 1994
New Orleans CityBusiness (1994 to 2008);7/25/94, Vol. 15 Issue 3, p6
Reports on the increase in attendance rates of the Cabildo Museum in New Orleans, Louisiana. New marketing efforts and improvement of popular appeal of exhibits as major factors for the increase; Visitor demographics; Forecast earnings; Remarks from a museum executive.


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