TITLE

Ballantine launches major imprint for religion books

AUTHOR(S)
J.F.B.; Baker, John F.
PUB. DATE
June 1994
SOURCE
Publishers Weekly;6/13/1994, Vol. 241 Issue 24, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the Ballantine Publishing Group's venture into religion publishing by launching a new imprint called Moorings and hiring former Thomas Nelson vice president and publisher Bruce R. Barbour to run it. Headquarters of the new company; Hardcover and trade paperback titles to be published; Barbour's role in increasing sales at Thomas Nelson; Barbour's plans for Moorings.
ACCESSION #
9407130252

 

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