A babel of health care messages
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- HIAA's anti-reform television campaign tops $11 million. // Best's Review / Life-Health Insurance Edition;Mar1994, Vol. 94 Issue 11, p52
Reports that the Health Insurance Association of America spent $11.3 million in television advertising campaigns against the Bill Clinton administration health care reform plan.
- HIAA to continue ads critical of reform. // Business Insurance;1/31/94, Vol. 28 Issue 5, p22
Reports on the Health Insurance Association of America's resumption of an advertising campaign criticizing various aspects of President Bill Clinton Administration's health care reform proposal. Cost of the campaign.
- Senators take shots at tv ads run by health insurers. Fisher, Mary Jane // National Underwriter / Property & Casualty Risk & Benefits Manag;2/14/94, Vol. 98 Issue 7, p4
Reports on Health Insurance Association of America (HIAA) President Bill Gradison's defense of the role of his organization in health care reform debate. Finance Committee; Accusation on HIAA of scaring people about health care reform; Criticisms on HIAA's advertisements.
- HIAA's new ads criticize health alliances. // Best's Review / Life-Health Insurance Edition;Feb1994, Vol. 94 Issue 10, p10
Reports on the Health Insurance Association of America's (HIAA) criticisms on the Clinton administration's health care reform plan. Use of `Harry and Louise' type of television and radio advertisements; Merits of the proposed health care reform; Emphasis on the administration's dependence on...
- New `Harry and Louise' ads to be broadcast by HIAA. // Business Insurance;6/20/94, Vol. 28 Issue 25, p1
Reports on the resumption of the `Harry & Louise' advertisement campaign of the Health Insurance Association of America (HIAA). Termination of ceasefire brokered by Representative Dan Rostenkowski (D-Ill.); Articulation of complaints against provisions of health care reform legislation.
- Health reform battle to rage in 1994. Schwartz, Matthew P. // National Underwriter / Property & Casualty Risk & Benefits Manag;12/27/93 - 1/3/94, Vol. 97-98 Issue 52-1, p4
Focuses on the outlook on health care reform in the United States and its impact on the insurance industry. Implementation of reforms among the states; Lobbying efforts by the Health Insurance Association of America; Prospects of passage of a comprehensive reform package.
- Stupid advertising tricks. Borger, Gloria // U.S. News & World Report;8/1/94, Vol. 117 Issue 5, p66
Editorial. Considers how health care reform has created several varieties of advertising, costing more than $50 million. Television ads sponsored by the Health Insurance Association of America featuring Harry and Louise who express fears about President Bill Clinton's health reform plan; Free...
- `Harry and Louise' reach out to Bill and Hillary. // Business Insurance;3/14/94, Vol. 28 Issue 11, p23
Reports on the proposal of the Health Insurance Association of America to President Bill Clinton on health care reform advertisement. Proposal for the administration to join the association in advertisements; Highlighting of shared goals; Willingness to work together; Request concerning the...
- Insurers now want Clintons as ad pals. Colford, Steven W. // Advertising Age;3/14/1994, Vol. 65 Issue 11, p4
Reports on the proposal by the Health Insurance Association of America (HIAA) to President Bill Clinton's administration for a joint advertising campaign on health care. HIAA's request that the Healthcare Reform Project end its print ads; Response from the reform project.