TITLE

Selling God's fist

AUTHOR(S)
Maryles, Daisy; Sanborn, Margaret
PUB. DATE
May 1994
SOURCE
Publishers Weekly;5/9/1994, Vol. 241 Issue 19, p18
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on Bantam's expansion of its advertising and publicity campaign for the book `The Fist of God,' by Frederick Forsyth. Ranking in the national fiction hardcover bestseller lists; Forsyth's television appearances and magazine interviews; Airing of radio spots during a Major League Baseball Game.
ACCESSION #
9406131413

 

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