For parents, a `viewer discretion' chip

February 1994
U.S. News & World Report;2/14/94, Vol. 116 Issue 6, p4
Reports that with Congress gearing up to enact legislation, the cable industry launched a pre-emptive strike, announcing plans to put in place a violence rating system and offer `viewer discretion technology'--a chip that will let parents keep their television sets from showing violent programs. Two Congressional members--Ed Markey and Ernest Hollings--who vow to push ahead with plans to regulate violence on all TV programs--cable and broadcast alike.


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