TITLE

Connecting with the Japanese customer

AUTHOR(S)
Christian, Allan
PUB. DATE
October 1993
SOURCE
Business America;10/4/93, Vol. 114 Issue 20, p23
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on customer services and satisfaction as an important element in a company's business strategy for the Japanese market. Manifestations of importance of customer service; Obtaining of a customized market research for product line; Visits to Japanese business partners to strengthen business relations; Examples of success in providing high levels of customer support by American exporters.
ACCESSION #
9401274712

 

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