TITLE

New Year's marketing reset

AUTHOR(S)
FAZEKAS, DAVID
PUB. DATE
January 2014
SOURCE
Smart Business Chicago;Jan2014, Vol. 11 Issue 2, p8
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article offers the author's insights on how to improve customer relations. Topics discussed by the author include the significance of knowing the customers' attitudes, current needs and behaviors, the conduct of an internal analysis of potential and new customers, and the use of customer roundtable to know their preferences and concerns.
ACCESSION #
93709685

 

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