Birds Eye's view

Turcsik, Richard
March 2003
Progressive Grocer;3/1/2003, Vol. 82 Issue 4, p68
Trade Publication
Presents the results of a U.S. national survey of consumer preference for vegetables, conducted by research firm Market Facts on behalf of Birds Eye. Discussion on consumer attitude towards frozen vegetables; Details on public misconceptions about vegetables; Information on seasonal peaks in the sale of vegetables.


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