Unilever Plans Cull Of 30% Of SKUs

December 2013
Checkout;Dec2013, Vol. 39 Issue 12, p12
The article focuses a statement of Paul Polman, chief executive of the consumer goods firm Unilever Group, according to which the firm will reduce its stock keeping units (SKUs) by 30 percent and will cut 2000 jobs in 2014 as the economy of the company has calibrated down by 1-1.5 percent.


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