TITLE

A Pepsi challenge

AUTHOR(S)
Larson, Beverly
PUB. DATE
September 1993
SOURCE
U.S. News & World Report;9/13/93, Vol. 115 Issue 10, p16
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
States that as questions about accusations of child sexual abuse against Michael Jackson continue, PepsiCo is watching developments closely. Details of Pepsi's contract with Jackson; Previous crisis at Pepsi over Madonna video; How the company is leaving little to chance and is busily gathering information on its own.
ACCESSION #
9309090015

 

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