TITLE

Modern iconography

AUTHOR(S)
Peters, Michael
PUB. DATE
March 2003
SOURCE
Brand Strategy;Mar2003, Issue 169, p31
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the role of iconography in branding strategy in Great Britain. Enhancement of communication; Expression of valuable information; History of iconography.
ACCESSION #
9304629

 

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