Peer pressure needed

Detore, Don
November 2013
Rubber & Plastics News;11/4/2013, Vol. 43 Issue 7, p0006
Trade Publication
The article highlights the need for competitive peer pressure in the rubber industry to change the substandard practices of companies and the overall perception towards the industry. It cites the image problem of the industry due to its unclean work sites, poor safety habits, and overall inefficiencies. It highlights an example of how a company changed its operations due to competitive peer pressure. The importance of the industry in fueling the growth of the economy is also emphasized.


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