Steve McPherson

Stanley, T.L.
January 2003
Electronic Media;1/20/2003, Vol. 22 Issue 3, p51
Profiles Steve McPherson, president of TouchStone Television which became a sister company in the Disney and American Broadcasting Co. (ABC) merger. Professional background of McPhearson; Contributions of McPhearson in increasing viewership ratings of ABC; Skills and abilities of McPhearson.


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