Diet pet food on aisle 6

Kritz, F.L.; Linnon, N.
September 1990
U.S. News & World Report;9/24/90, Vol. 109 Issue 12, p99
Discusses Heinz's 9 Lives Lean Entrees, the latest in a new class of budget-priced, low-calorie pet foods that also includes Tender Vittles Lite and Alpo Lite, costing roughly the same as regular pet foods, but 20 to 50 percent less than specialty brands.


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